In 2006 MRBI announced the acquisitions of a total of six television stations. These six television stations include KHIZ from Sunbelt Television Inc. and WSAH, KCNS, WMFP, WRAY, WOAC from E.W. Scripps. After the completion of the acquisition, MRBI will be the largest Asian owned television group in the U.S.

WSAH-TV is licensed to Bridgeport, CT and operating on channel 43 will allow broadcasting signal into the number one market in the U.S. The New York NY DMA is ranked as the second largest number of Asian household in the U.S.

KCNS-TV is licensed to San Francisco, CA and operating on channel 38 allows full market coverage. San Francisco is the sixth largest market in the U.S. In San Francisco the Asian community is the largest ethic group in the market with 33 percent of San Francisco city residents that are Asians.

WMFP-TV is licensed to Lawrence, MA and operating on channel 62 serves the Boston market, the fifth largest DMA in the U.S.

WRAY-TV is licensed to Wilson, NC and operating on channel 30, covering the state capital of North Carolina. This market also has higher than average number of college graduates due in part of University of North Carolina (UNC) and Duke University and the number of employees at each of the two major universities.

WOAC-TV is licensed to Canton, OH and operating on channel 67, serving the sixteenth largest DMA in the U.S.

KHIZ-TV is licensed to Barstow, CA and operating on channel 64 and has been allotted for digital channel 44, serving the Los Angeles DMA.

MRBI Acquisition - Six Television Stations as a Percent of U.S. Household
Call Letters
DMA Market
City of License
DMA
Market
Rank
DMA
Households
DMA as
% of U.S.
WSAH-TV

New York

Bridgeport, CT

1

7,375,530

6.692%

WMFP-TV

Boston

Lawrence, MA

5

2,375,310

2.155%

KCNS-TV

San Francisco

San Francisco, CA

6

2,355,740

2.137%

WOAC-TV

Cleveland

Canton, OH

16

1,541,780

1.399%

WRAY-TV

Raleigh-Durham

Wilson, NC

29

985,200

0.894%

KHIZ-TV

Los Angeles

Barstow, CA

2

5,536,430

5.023%

Total:
20,169,990
18.300%

Asian Markets Penetration
Market Name
Population
% Asian
All TV Households Market
Rank by
Asian
Asian TV
Households
Asian
% of U.S.
New York, NY
8.0%
7,375,530
2
564,370
12.923%
San Francisco-Oakland-San Jose, CA
21.4%
2,355,740
3
482,320
11.044%
Boston, MA
4.7%
2,375,310
11
102,730
2.352%
Raleigh-Durham, NC
2.5%
985,200
28
24,890
0.570%
Cleveland-Akron, OH
1.4%
1,541,780
30
20,460
0.468%
Los Angeles, CA
10.4%
5,536,430
1
669,390
15.327%
Total:
20,169,990
1,864,160
43.100%

Television Owners Ranked by Percent of U.S. Household Covered
Total
Coverage
Rank
Owner % Cover
Owner
1
37.975
Fox Television Broadcasting Incorporated
2
37.909
CBS TV
3
31.522
Ion Media Networks Inc.
4
31.276
NBC/GE
5
29.972
Tribune Co
6
23.338
ABC/Disney
7
23.151
Univision Communications Inc.
8
18.300
Multicultural TV Group (MRBI)
9
17.754
Gannett Co
10
16.958
Trinity Broadcasting Network
11
15.378
Hearst-Argyle TV Inc
12
13.238
Belo Corp
13
12.479
Sinclair Broadcasting Group
14
10.017
Cox Broadcasting
15
9.259
Media General Inc